Do not press this button

Sometimes I wonder how common sense is not so common after all. I was in Chicago last week, staying in a westin hotel. Arrive, checking, go to elevator, press button, go to room, collapse. Well, this time I ended up looking for the elevator's button for two minutes. Why? They put up a large firefighter instruction panel with a big red 'lets fight fire' button and put the elevator's call button right next to it. WTF
It's actually logical in a sense. There's really only two use cases there. You either want to go up to your room OR you're a firefighter trying to save lifes. Saving lifes is more critical and you have to make sure they notice the relevant button quickly. Nobody wants to be responsible for the terrible firey death of hundreds of people just because the firefighter did not notice the correct button to press, right?
The inside of the elevator also contained an untitled button with a description a few inches further away, saying 'must be used in case of fire'. Since they were far apart, it got me thinking that the elevator should be used in a fire, which was weird.
Come on Chicago, designing usable interfaces is not that hard, is it?





-- Posted from my iPhone